2024
Nature Valley
Graphic Design, Experiential Design
The Nature Valley Hack Shack launched at London Waterloo to create an interactive experience that engaged with commuters to both fuel them and create a space for parents to share lifehacks that make their day to day a little smoother.
Agency: Momentum
INSPIRATIONThe Hack Shack was designed with materials that could be assembeled easily and repurposed. We combined natural materials and textures with bold playful colours that made it fun for both parents and children to interact with.
HOW IT WORKED
Our BA’s prompted parents to share life hacks that made their day to day that little bit easier, which were then bespokely painted by a local signpainter and added to the structure.